Overview
Welcome to Social Business Xchange where you can register (link resides outside of ibm.com) to receive all the latest case studies, analyst recommendations, thought leadership from IBM, webcasts, event invitations, self assessments and hands-on demos around IBM Collaboration Solutions.
IBM defines Social Business as a business that embraces networks of people to create business value. Social businesses embrace technology to enhance relationships between employees, customers, and partners.
Creating a Smarter Workforce – Business Stream: Learn (link resides outside of ibm.com) how by becoming a ‘social business’ – you can better nurture the next generation of creative leaders, enhance staff productivity, retain top talent and reduce training and deployment effort.
Creating Exceptional Customer Experiences – Business Stream: Learn (link resides outside of ibm.com) how by becoming a ‘social business’ – you can increase your organisations ability to create, deliver and optimise engaging online experiences to cut costs, streamline processes, drive top-line growth and enable truly differentiated, and personal online experiences for your customers or citizens.
For the IT Professional: There are IT streams (link resides outside of ibm.com) dedicated to each of the above topics, providing detailed technical information. Designed to help IT Professionals realise their organisations vision and requirements for becoming a ´social business´.
IBM´s Social Business Xchange is an online series dedicated to this very topic. Every 3-4 weeks you’ll receive an email from IBM with a link to a new resource that will extend your knowledge on this topic.
Register (link resides outside of ibm.com) for Social Business Xchange now, selecting a stream that suits you, regardless of the stage you're at. If you´re not sure which stream to choose, please review the stream descriptions provided below.
Creating Exceptional Customer Experiences
The web has become the primary venue to provide meaningful interactions and experiences for your customers who shape your brand. Organisations can maximise value by delivering an exceptional web experience.
The now web-savvy public expects on-demand, self-service access to relevant information when and where they want it. Web self-service solutions can cut costs, streamline processes, drive top-line growth and is at the heart of truly differentiated, exceptional customer experiences. The ability to create, deliver, and optimise engaging online experiences is the key differentiator for companies whose customers are its best advocates.
Register (link resides outside of ibm.com) for this stream to receive information on next generation, differentiated customer experiences that attracts, engages and retains the best customers, improves brand loyalty, and lowers operational costs.
The IT stream for this topic provides more detailed information, tailored for IT Professionals.
You can choose between the IT Stream or the Business Stream – Click here (link resides outside of ibm.com)
Creating a Smarter Workforce
IBM helps clients transform their workforce to take full advantage of the benefits of being a social business, through a forward-looking approach that combines the market-leading social platform, unified communications platform, and the right industry and transformation expertise.
Human Resources Executives and other Executives leading Workforce Transformation initiatives need collaboration solutions that help them mobilise their teams for speed and flexibility, rapidly develop and deploy the right skills the right opportunities, and improve the development of the next generation of creative, nimble leaders.
Register (link resides outside of ibm.com) for this stream to learn how IBM social collaboration solutions helps you become a social business, where you can nurture the next generation of creative leaders, enhance employee productivity, improve retention of top talent, improve organisational response time and agility, and reduce training and deployment costs by creating an exceptional work experience.
The IT stream for this topic provides more detailed information, tailored for IT Professionals.
You can choose between the IT Stream or the Business Stream – Click here (link resides outside of ibm.com)

