At its heart, business comes down to people doing business with people. In IBM’s 2012 CEO Study, 71% of CEOs admitted that human capital is the key source of sustained economic value1. With today’s changing workforce dynamics and economic challenges, business leaders are turning their focus to their most valuable asset — their people. Organisations who engage and motivate their people can achieve significant competitive differentiation and market leadership.
With a smarter workforce, your company can drive innovation to bring great products and services to market faster, resolve problems before they arise to improve customer satisfaction, and deepen sales relationships with new and loyal customers who routinely come back for more.
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IBM executives, clients and industry experts will discuss how leading companies are building a smarter workforce and why it is key to an organisation’s growth and competitiveness.