Courses: Career Education for Business Transformation (CEBT)

The IBM CEBT Program focuses on areas which can be categorized as the most important areas in modern studies of management which addresses managerial decision making and strategy:

• Descriptive Analytics , Predictive Analytics & Impact on Market Research
• E-Marketing , Social Networking & Impact on Modern Business
• Services Science and Management Engineering, IT Services Management , Cloud Computing

Course Outline:

Descriptive Analytics Using IBM Cognos

1. Basics of Business Analytics
2. Concepts of Descriptive Analysis
3. Business Case Studies on Business Analytics
4. Concepts of Enterprise Business Intelligence , Performance Management
5. IBM Cognos as a BI tool & its features
6. Hands on sessions on Cognos BI Application
7. Reporting , Standard Query , Ad Hoc Query , Dashboard , Scorecards
8. Business Case Workshop

Prescriptive Analytics Using IBM SPSS Statistic

1. Basics of Statistics
2. Importance of Marketing & Financial Research
3. Time Series Forecasting , Cluster Analysis , Revenue Optimization
4. Statistical Modeling & Computation
5. Business Case Workshop

SSME, SoA & Social Networking

1. Services Science Engineering
2. Services Science Management
3. IT Infrastructure Management
4. Business Case Workshop - IT Services
5. Service Oriented Architecture & Its impact on Business
6. Social Networking – Concepts & Best Practices
7. Social Networking Technologies – RSS , Blogs , Wiki , Mashup
8. Use of Social Networking Technologies to transform business
9. Business Case Workshop – Social Networking & Enterprise Web 2.0