Create Disruption. See the Unseen.

Organisations can already see the opportunity digital disruption presents - transforming how people and businesses interact and how companies engage with customers.

At Watson Summit Australia 2017, we witnessed how business leaders and IT professionals can create disruption and harness transformation by leveraging the value of IBM cognitive technologies.

Start your transformation with IBM:

See the Unseen


Dr. Chitra Dorai
IBM Fellow and a
Master Inventor

Dr. Chitra Dorai
IBM Fellow and a Master Inventor

Chitra is responsible for Cognitive Solutions and Services in IBM's Global Business Services as its CTO. She has received numerous awards and recognition both externally and at IBM for her groundbreaking research and client-facing work in Banking, Financial Markets and Media & Entertainment industries over the last twenty-five years. She was a recipient of IBM’s highest honor in 2011, the Gerstner Award for Client Excellence, was recognised as an IBM Distinguished Engineer in 2012, and was appointed as an IBM Fellow, the company's highest technical honor in 2015. Her work on customer focused analytics in mortgage servicing helped thousands of struggling home owners through home ownership retention programs during one of the most challenging times in the history of the U.S. housing market. In 2014, Chitra received the Tamil American Pioneer Award for Excellence in Finance and Business from the Federation of Tamil Sangams of North America.

Chitra graduated from IIT Madras with an undergraduate degree in Electrical Engineering and received her Ph.D. in Computer Science at Michigan State University with the Distinguished Academic Achievement Award. She has co-authored 100+ technical papers in IEEE and ACM conferences and journals, edited a book and received 5 best paper awards at international conferences. She is also the co-inventor of more than 45 patents and has been recognized as a Master Inventor thrice. Chitra is frequently interviewed on a wide variety of topics from cognitive computing, Big Data, social media analytics to mortgage risk management and continuous process improvement.

Take a closer look at what you will see.

Learn about cognitive

See the things cognitive can do
Watson Everywhere
Join the new cognitive era
See the things cognitive can do
Watson Everywhere
Join the new cognitive era

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Customer Experience and Digital Transformation - your business is dealing with exceptional and constant change in buyer expectation. It’s hard not to worry about being disrupted when your customer is now your boss, and your best data is dark. Exponential change is everywhere. Disruption feels inevitable.

Contact IBM to find out how business, marketing and customer experience professionals can become the disruptor. We will help guide you to learn how to embrace a new operating model to give your customers compelling new experiences.

IT professionals will learn what it takes to reimagine business, technology, and data by leveraging new and emerging technologies including cognitive, AI, blockchain, IoT, and quantum computing.

Contact IBM to discover how you can move quickly to implement critical new applications, services, or technologies to architect the disruption for your role, department, business and industry.

If you are a CIO, Chief Data Officer, Data Scientist, Enterprise Architect, or any other data driven professional, you likely find yourself facing new and unwelcome challenges and more demands from within your organisation - namely, compliance and higher revenue targets from your business leaders. The answer lies within your data - up to 90 percent of an organisation’s most valuable data lives behind the firewall and the trick to unlocking its value is figuring out how to see the unseen.

Contact IBM and find out how to put your data to work, securely, so that your organisation can maximise its value.